Vero
7 mentions in Australia and New Zealand, 31st of 39 in Insurers for share of voice. Net sentiment sits 14 points below the peer median.
- Markets
- NZ
- Category
- Insurers
- Part of
- Suncorp
- Website
- vero.co.nz
Vero among Insurers
Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 2 brands with a single mention left off.
- Positive
- Neutral
- Negative
- Mixed
- Share of voice
- <1%
- 31st of 39, 7 mentions
- Net sentiment
- -14
- Peer median 0
- Net advocacy
- -14
- Peer median 0
- Rejection
- 14%
- 1 of 7 staged mentions
- 31st of 39 for share of voice
- Unranked for net sentiment (ranks from 20 mentions)
- Unranked for net advocacy (ranks from 20 mentions)
- Unranked for past awareness (ranks from 20 mentions)
- Unranked for rejection (ranks from 20 mentions)
Vero against its peers
The share of Vero's mentions at each stage, against the median of the other brands in Insurers mentioned in this view (38 of them).
Every staged mention of Vero, 100%Rejection, the exit
Awareness
43%
-6 pts on peers (49%)
Names the brand in passing or in the news.
Consideration
14%
+4 pts on peers (10%)
Weighing it up, asking about it, comparing.
Usage
29%
-5 pts on peers (33%)
Says they bank, invest or are insured with it.
Preference
0%
Level with peers (0%)
Chooses it over the alternatives.
Advocacy
0%
Level with peers (0%)
Recommends it to others.
Rejection
14%
+12 pts on peers (2%)
Left it, refuses it or warns others off.
Mentions by week
- Positive
- Neutral
- Negative
- Mixed
Where the conversation happens
Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.
- Reddit6-17
- News10
What the posts were about
Sence tags each finance post with what it covers. These are the topics of the posts Vero was named under; brand page posts are not tagged, so they sit under "Not tagged".
- Insurance7-14
Who they leave for, and who they leave
Comments that reject one brand and name another they use, prefer or are weighing up.
Losing customers to
Rejects Vero, names this brand instead.
No comments in this view.
Winning customers from
Rejects this brand, names Vero instead.
No comments in this view.
What people actually say
A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.
“Cove house and contents insurance is underwritten by Vero. Vero will charge their premium, cove gets a share…. Is it really cheaper than dealing with Vero directly?”
The posts that got Vero talked about
- 2mentions
Vero Insurance Team Meeting
r/newzealand on Reddit, 7 Oct 2026 · Insurance
- 1mentions
Major car insurers like Youi, Suncorp and AAMI are ripping money from time-poor Aussies through a range of sneaky tricks, from loyalty penalties to hidden fee hikes. This is how to
Gold Coast Bulletin on Facebook, 11 Aug 2026 · Insurance
- 1mentions
Cove now also has Home and Contents insurance! We already have car insurance with them, and we would save ~$70 / month compared to our existing AA insurance. Thoughts on using them
r/PersonalFinanceNZ on Reddit, 8 Oct 2026 · Insurance
- 1mentions
House insurance
r/PersonalFinanceNZ on Reddit, 9 Sep 2026 · Insurance
Every brand in Insurers
| Weekly | ||||||
|---|---|---|---|---|---|---|
 Southern CrossNZ | 23719% | -22 | 52% | 3% | -2 | |
 AMINZ | 1149% | +66 | 87% | 3% | -2 | |
 Bupa AustraliaAU | 766% | -34 | 42% | 9% | -5 | |
 RACVAU | 676% | -43 | 37% | 3% | -1 | |
 RAC WAAU | 605% | +30 | 27% | 2% | 0 | |
 AllianzNZ + AU | 585% | -41 | 55% | 3% | -2 | |
 MedibankAU | 514% | -39 | 25% | 2% | 0 | |
 AAMIAU | 484% | -33 | 65% | 6% | -2 | |
 nibNZ + AU | 454% | -29 | 53% | 2% | -2 | |
 NRMA InsuranceAU | 383% | -32 | 39% | 11% | -8 | |
 Suncorp InsuranceAU | 363% | -22 | 14% | 3% | -3 | |
 QBEAU | 353% | -34 | 34% | 11% | -9 | |
 YouiAU | 343% | -26 | 56% | 6% | 0 | |
 Budget DirectAU | 333% | 0 | 52% | 6% | 0 | |
 RACQAU | 242% | -12 | 46% | 0% | +4 | |
 Cover-MoreNZ | 232% | -9 | 70% | 0% | +4 | |
 Partners LifeNZ | 222% | +50 | 50% | 0% | +9 | |
 GIOAU | 222% | +18 | 55% | 0% | 0 | |
 AA InsuranceNZ | 181% | +11 | 61% | 6% | -6 | |
 TALAU | 181% | -28 | 22% | 0% | 0 | |
 TowerNZ | 161% | +13 | 69% | 6% | +6 | |
| 161% | +31 | 67% | 0% | +7 | ||
| 151% | +20 | 40% | 7% | -7 | ||
 StateNZ | 141% | 0 | 57% | 7% | -7 | |
 CoveNZ | 131% | 0 | 77% | 8% | 0 | |
 ShannonsAU | 12<1% | +8 | 75% | 8% | +8 | |
 RAAAU | 11<1% | -18 | 55% | 0% | 0 | |
 Asteron LifeNZ | 8<1% | +63 | 75% | 0% | 0 | |
 AIA NZNZ | 8<1% | 0 | 50% | 0% | 0 | |
 ApiaAU | 8<1% | 0 | 38% | 0% | 0 | |
| VeroNZ | 7<1% | -14 | 43% | 14% | -14 | |
 1CoverNZ | 6<1% | 0 | 50% | 17% | 0 | |
 MASNZ | 5<1% | +100 | 20% | 0% | 0 | |
 UniMedNZ | 5<1% | -60 | 40% | 0% | 0 | |
 Fidelity LifeNZ | 4<1% | +25 | 50% | 0% | 0 | |
 ahmAU | 4<1% | +50 | 50% | 0% | 0 | |
 Real InsuranceAU | 4<1% | 0 | 25% | 0% | 0 | |
 Trade Me InsuranceNZ | 1<1% | -100 | 0% | 0% | 0 | |
 AndoNZ | 1<1% | -100 | 0% | 0% | 0 |