UniMed againstInsurersinAU + NZ

UniMed

5 mentions in Australia and New Zealand, 33rd of 39 in Insurers for share of voice. Net sentiment sits 60 points below the peer median.

Markets
NZ
Category
Insurers
Compare UniMed with other Insurers

UniMed among Insurers

-100-500+50+100
More negativeNet sentimentMore positive

Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 2 brands with a single mention left off.

  • Positive
  • Neutral
  • Negative
  • Mixed
Share of voice
<1%
33rd of 39, 5 mentions
Net sentiment
-60
Peer median 0
Net advocacy
0
Peer median 0
Rejection
0%
0 of 5 staged mentions
  • 33rd of 39 for share of voice
  • Unranked for net sentiment (ranks from 20 mentions)
  • Unranked for net advocacy (ranks from 20 mentions)
  • Unranked for past awareness (ranks from 20 mentions)
  • Unranked for rejection (ranks from 20 mentions)

UniMed against its peers

The share of UniMed's mentions at each stage, against the median of the other brands in Insurers mentioned in this view (38 of them).

Every staged mention of UniMed, 100%Rejection, the exit

  1. Awareness

    60%

    +13 pts on peers (47%)

    Names the brand in passing or in the news.

  2. Consideration

    0%

    -11 pts on peers (11%)

    Weighing it up, asking about it, comparing.

  3. Usage

    40%

    +9 pts on peers (31%)

    Says they bank, invest or are insured with it.

  4. Preference

    0%

    Level with peers (0%)

    Chooses it over the alternatives.

  5. Advocacy

    0%

    Level with peers (0%)

    Recommends it to others.

  6. Rejection

    0%

    -2 pts on peers (2%)

    Left it, refuses it or warns others off.

Mentions by week

  • Positive
  • Neutral
  • Negative
  • Mixed
7 AugWeek of 6 Nov

Where the conversation happens

Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.

  • News
    5-60

What the posts were about

Sence tags each finance post with what it covers. These are the topics of the posts UniMed was named under; brand page posts are not tagged, so they sit under "Not tagged".

  • Insurance
    5-60
  • Money Advice
    2-100

Who they leave for, and who they leave

Comments that reject one brand and name another they use, prefer or are weighing up.

Losing customers to

Rejects UniMed, names this brand instead.

No comments in this view.

Winning customers from

Rejects this brand, names UniMed instead.

No comments in this view.

What people actually say

A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.

  • “Better to put an amount away each week in a health savings account and let accumulate ( if you have the I won't spend it will power). Unimed went from reasonable to extortion level fees post 60.”
    negative

    News, New Zealand, Facebook, 24 Sep 2026

  • “I agree… they are getting worse and worse to deal with…Unimed is terrible”
    negative

    News, New Zealand, Facebook, 15 Oct 2026

The posts that got UniMed talked about

  1. What to look out for in your policy. #HeraldPremium

    nzherald.co.nz on Facebook, 24 Sep 2026 · Insurance

    2mentions
  2. Gault is urging people "to have a really good look at what you're signed up for" after his health insurer declined to cover recent skin cancer surgery.

    RNZ on Facebook, 15 Oct 2026 · Insurance, Money Advice

    2mentions
  3. What do you think? 🤔

    RNZ on Facebook, 16 Oct 2026 · Insurance

    1mentions

Every brand in Insurers

Every brand in this view, sortable
Weekly
Southern CrossNZ23719%-2252%3%-2
AMINZ1149%+6687%3%-2
Bupa AustraliaAU766%-3442%9%-5
RACVAU676%-4337%3%-1
RAC WAAU605%+3027%2%0
AllianzNZ + AU585%-4155%3%-2
MedibankAU514%-3925%2%0
AAMIAU484%-3365%6%-2
nibNZ + AU454%-2953%2%-2
NRMA InsuranceAU383%-3239%11%-8
Suncorp InsuranceAU363%-2214%3%-3
QBEAU353%-3434%11%-9
YouiAU343%-2656%6%0
Budget DirectAU333%052%6%0
RACQAU242%-1246%0%+4
Cover-MoreNZ232%-970%0%+4
Partners LifeNZ222%+5050%0%+9
GIOAU222%+1855%0%0
AA InsuranceNZ181%+1161%6%-6
TALAU181%-2822%0%0
TowerNZ161%+1369%6%+6
Chubb Life NZNZ161%+3167%0%+7
HCFAU151%+2040%7%-7
StateNZ141%057%7%-7
CoveNZ131%077%8%0
ShannonsAU12<1%+875%8%+8
RAAAU11<1%-1855%0%0
Asteron LifeNZ8<1%+6375%0%0
AIA NZNZ8<1%050%0%0
ApiaAU8<1%038%0%0
VeroNZ7<1%-1443%14%-14
1CoverNZ6<1%050%17%0
MASNZ5<1%+10020%0%0
UniMedNZ5<1%-6040%0%0
Fidelity LifeNZ4<1%+2550%0%0
ahmAU4<1%+5050%0%0
Real InsuranceAU4<1%025%0%0
Trade Me InsuranceNZ1<1%-1000%0%0
AndoNZ1<1%-1000%0%0