Partners Life againstInsurersinAU + NZ

Partners Life

22 mentions in Australia and New Zealand, 17th of 39 in Insurers for share of voice. Net sentiment sits 54.5 points above the peer median.

Markets
NZ
Category
Insurers
Part of
Partners Group Holdings (Dai-ichi Life)
Compare Partners Life with other Insurers

Partners Life among Insurers

-100-500+50+100
More negativeNet sentimentMore positive

Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 2 brands with a single mention left off.

  • Positive
  • Neutral
  • Negative
  • Mixed
Share of voice
2%
17th of 39, 22 mentions
Net sentiment
+50
Peer median -4
Net advocacy
+9
Peer median 0
Rejection
0%
0 of 22 staged mentions
  • 17th of 39 for share of voice
  • 2nd of 18 for net sentiment
  • 1st of 18 for net advocacy
  • 10th of 18 for past awareness
  • 1st of 18 for rejection

Partners Life against its peers

The share of Partners Life's mentions at each stage, against the median of the other brands in Insurers mentioned in this view (38 of them).

Every staged mention of Partners Life, 100%Rejection, the exit

  1. Awareness

    50%

    +3 pts on peers (47%)

    Names the brand in passing or in the news.

  2. Consideration

    14%

    +3 pts on peers (10%)

    Weighing it up, asking about it, comparing.

  3. Usage

    27%

    -6 pts on peers (33%)

    Says they bank, invest or are insured with it.

  4. Preference

    0%

    Level with peers (0%)

    Chooses it over the alternatives.

  5. Advocacy

    9%

    +9 pts on peers (0%)

    Recommends it to others.

  6. Rejection

    0%

    -2 pts on peers (2%)

    Left it, refuses it or warns others off.

Mentions by week

  • Positive
  • Neutral
  • Negative
  • Mixed
7 AugWeek of 6 Nov

Where the conversation happens

Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.

  • Reddit
    14+29
  • News
    6+100
  • Brand pages
    2+50

What the posts were about

Sence tags each finance post with what it covers. These are the topics of the posts Partners Life was named under; brand page posts are not tagged, so they sit under "Not tagged".

  • Insurance
    21+52
  • Money Advice
    3+100
  • Not tagged
    10

Who they leave for, and who they leave

Comments that reject one brand and name another they use, prefer or are weighing up.

Losing customers to

Rejects Partners Life, names this brand instead.

No comments in this view.

Winning customers from

Rejects this brand, names Partners Life instead.

What people actually say

A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.

  • “Great article Partners! Easy read, to the point and valuable in helping Kiwis understand insurance premiums.”
    positive

    Brand pages, New Zealand, Facebook, 24 Sep 2026

  • “Yeah have not heard good things about Partners Life. Could also look into AIA, Chubb and Asteron Life.”
    negative

    Also mentionsAIA Group, neutral sentimentChubb Life NZ, neutral sentimentAsteron Life, neutral sentiment

    Reddit, New Zealand, 26 Oct 2026

  • “That is interesting as in the healthcare world Partner's life seems to be highly regarded?”
    positive

    Reddit, New Zealand, 27 Oct 2026

  • “After saying that I've just read Fidelity was just sold to Partners Life last year so they are now one and the same it seems”
    neutral

    Also mentionsFidelity Life, neutral sentiment

    Reddit, New Zealand, 27 Oct 2026

The posts that got Partners Life talked about

  1. Another Southern Cross price increase

    r/PersonalFinanceNZ on Reddit, 10 Aug 2026 · Insurance

    6mentions
  2. personal insurance

    r/newzealand on Reddit, 26 Oct 2026 · Insurance

    4mentions
  3. Gault is urging people "to have a really good look at what you're signed up for" after his health insurer declined to cover recent skin cancer surgery.

    RNZ on Facebook, 15 Oct 2026 · Insurance, Money Advice

    3mentions
  4. Celebrity chef used his savings after Southern Cross wouldn't pay for recommended surgery.

    nzherald.co.nz on Facebook, 15 Oct 2026 · Insurance

    2mentions

Every brand in Insurers

Every brand in this view, sortable
Weekly
Southern CrossNZ23719%-2252%3%-2
AMINZ1149%+6687%3%-2
Bupa AustraliaAU766%-3442%9%-5
RACVAU676%-4337%3%-1
RAC WAAU605%+3027%2%0
AllianzNZ + AU585%-4155%3%-2
MedibankAU514%-3925%2%0
AAMIAU484%-3365%6%-2
nibNZ + AU454%-2953%2%-2
NRMA InsuranceAU383%-3239%11%-8
Suncorp InsuranceAU363%-2214%3%-3
QBEAU353%-3434%11%-9
YouiAU343%-2656%6%0
Budget DirectAU333%052%6%0
RACQAU242%-1246%0%+4
Cover-MoreNZ232%-970%0%+4
Partners LifeNZ222%+5050%0%+9
GIOAU222%+1855%0%0
AA InsuranceNZ181%+1161%6%-6
TALAU181%-2822%0%0
TowerNZ161%+1369%6%+6
Chubb Life NZNZ161%+3167%0%+7
HCFAU151%+2040%7%-7
StateNZ141%057%7%-7
CoveNZ131%077%8%0
ShannonsAU12<1%+875%8%+8
RAAAU11<1%-1855%0%0
Asteron LifeNZ8<1%+6375%0%0
AIA NZNZ8<1%050%0%0
ApiaAU8<1%038%0%0
VeroNZ7<1%-1443%14%-14
1CoverNZ6<1%050%17%0
MASNZ5<1%+10020%0%0
UniMedNZ5<1%-6040%0%0
Fidelity LifeNZ4<1%+2550%0%0
ahmAU4<1%+5050%0%0
Real InsuranceAU4<1%025%0%0
Trade Me InsuranceNZ1<1%-1000%0%0
AndoNZ1<1%-1000%0%0