Hive againstKiwiSaver/superinAU + NZ

Hive

4 mentions in Australia and New Zealand, 38th of 54 in KiwiSaver/super for share of voice. Net sentiment sits 25 points above the peer median.

Markets
NZ
Part of
Hive Funds Limited
Website
hive.co.nz
Compare Hive with other KiwiSaver/super

Hive among KiwiSaver/super

-100-500+50+100
More negativeNet sentimentMore positive

Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 4 brands with a single mention left off.

  • Positive
  • Neutral
  • Negative
  • Mixed
Share of voice
<1%
38th of 54, 4 mentions
Net sentiment
+25
Peer median 0
Net advocacy
0
Peer median 0
Rejection
0%
0 of 4 staged mentions
  • 38th of 54 for share of voice
  • Unranked for net sentiment (ranks from 20 mentions)
  • Unranked for net advocacy (ranks from 20 mentions)
  • Unranked for past awareness (ranks from 20 mentions)
  • Unranked for rejection (ranks from 20 mentions)

Hive against its peers

The share of Hive's mentions at each stage, against the median of the other brands in KiwiSaver/super mentioned in this view (53 of them).

Every staged mention of Hive, 100%Rejection, the exit

  1. Awareness

    25%

    -25 pts on peers (50%)

    Names the brand in passing or in the news.

  2. Consideration

    25%

    +14 pts on peers (11%)

    Weighing it up, asking about it, comparing.

  3. Usage

    50%

    +29 pts on peers (21%)

    Says they bank, invest or are insured with it.

  4. Preference

    0%

    Level with peers (0%)

    Chooses it over the alternatives.

  5. Advocacy

    0%

    Level with peers (0%)

    Recommends it to others.

  6. Rejection

    0%

    Level with peers (0%)

    Left it, refuses it or warns others off.

Mentions by week

  • Positive
  • Neutral
  • Negative
  • Mixed
7 AugWeek of 6 Nov

Where the conversation happens

Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.

  • Reddit
    3+33
  • News
    10

What the posts were about

Sence tags each finance post with what it covers. These are the topics of the posts Hive was named under; brand page posts are not tagged, so they sit under "Not tagged".

  • KiwiSaver and Super
    30
  • Investing
    1+100

Who they leave for, and who they leave

Comments that reject one brand and name another they use, prefer or are weighing up.

Losing customers to

Rejects Hive, names this brand instead.

No comments in this view.

Winning customers from

Rejects this brand, names Hive instead.

No comments in this view.

What people actually say

A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.

No quotable comments in this view.

The posts that got Hive talked about

  1. New data shows which KiwiSaver providers have been adding and losing members - and one says it's a wake-up call to big operators that they can't be complacent.

    RNZ on Facebook, 12 Oct 2026 · KiwiSaver and Super

    1mentions
  2. Milford Active Growth Fund. What's wrong with this fund!

    r/PersonalFinanceNZ on Reddit, 28 Oct 2026 · Investing

    1mentions
  3. KiwiSaver Advice

    r/PersonalFinanceNZ on Reddit, 26 Oct 2026 · KiwiSaver and Super

    1mentions
  4. Hive KiwiSaver Scheme

    r/PersonalFinanceNZ on Reddit, 9 Aug 2026 · KiwiSaver and Super

    1mentions

Every brand in KiwiSaver/super

Every brand in this view, sortable
Weekly
ANZNZ + AU1,18018%-3243%7%-6
WestpacNZ + AU1,09117%-2443%7%-5
KernelNZ5308%+4671%<1%+16
SharesiesNZ + AU5098%+1362%4%+7
SimplicityNZ3746%+4364%<1%+16
AustralianSuperAU3566%-3535%6%-3
InvestNowNZ3546%+2971%1%+16
ASBNZ3505%-350%2%+2
BNZNZ2634%+1047%2%+3
HostplusAU2354%+2062%<1%+11
MilfordNZ1743%-5137%14%-11
Fisher FundsNZ1282%-6920%28%-27
AMPNZ + AU1122%-738%3%+3
Australian Retirement TrustAU901%+2349%0%+7
CbusAU901%-6416%4%-2
SBS BankNZ671%-2842%0%+4
SmartsharesNZ56<1%057%5%+2
RestAU46<1%-2854%0%+4
Aware SuperAU42<1%-1243%5%0
UniSuperAU38<1%+3953%0%+8
Colonial First StateAU38<1%-350%8%-5
NZ FundsNZ23<1%-789%26%-26
HESTAAU23<1%-4822%4%-4
SuperLifeNZ22<1%+1482%5%+9
MLCAU21<1%-2938%5%0
BoosterNZ20<1%+555%0%+5
GenerateNZ18<1%-2244%0%0
Australian EthicalAU17<1%+3571%6%0
MercerNZ14<1%-743%7%-7
Craigs Investment PartnersNZ12<1%+3333%8%0
Public Sector Superannuation SchemeAU9<1%-1122%0%0
Future SuperAU9<1%-2278%0%0
CareSuperAU8<1%+2525%0%0
Vanguard SuperAU7<1%+7171%0%0
PathfinderNZ5<1%+2080%0%0
MASNZ5<1%+10020%0%0
Brighter SuperAU5<1%+20100%0%+20
HiveNZ4<1%+2575%0%0
ConsiliumNZ4<1%+2550%0%0
Smart Future TrustAU4<1%+5025%0%+25
Mercer SuperAU3<1%-6733%0%0
Military SuperAU3<1%-33100%0%0
NGS SuperAU3<1%+3333%0%0
Team SuperAU3<1%-670%0%0
Pie FundsNZ2<1%0100%0%0
KōuraNZ2<1%-500%0%0
FundRock NZNZ2<1%050%0%0
Insignia FinancialAU2<1%050%0%0
Vision SuperAU2<1%050%0%0
Equip SuperAU2<1%00%0%0
AE KiwiSaverNZ1<1%-1000%0%0
Quay StreetNZ1<1%+100100%0%+100
Prime SuperAU1<1%00%0%0
legalsuperAU1<1%00%0%0