Booster
20 mentions in Australia and New Zealand, 26th of 54 in KiwiSaver/super for share of voice. Net sentiment sits 5 points above the peer median.
- Markets
- NZ
- Categories
- KiwiSaver/super · Fund managers
- Website
- booster.co.nz
Booster among KiwiSaver/super
Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 4 brands with a single mention left off.
- Positive
- Neutral
- Negative
- Mixed
- Share of voice
- <1%
- 26th of 54, 20 mentions
- Net sentiment
- +5
- Peer median 0
- Net advocacy
- +5
- Peer median 0
- Rejection
- 0%
- 0 of 20 staged mentions
- 26th of 54 for share of voice
- 10th of 26 for net sentiment
- 9th of 26 for net advocacy
- 8th of 26 for past awareness
- 1st of 26 for rejection
Booster against its peers
The share of Booster's mentions at each stage, against the median of the other brands in KiwiSaver/super mentioned in this view (53 of them).
Every staged mention of Booster, 100%Rejection, the exit
Awareness
45%
-5 pts on peers (50%)
Names the brand in passing or in the news.
Consideration
25%
+14 pts on peers (11%)
Weighing it up, asking about it, comparing.
Usage
25%
+4 pts on peers (21%)
Says they bank, invest or are insured with it.
Preference
5%
+5 pts on peers (0%)
Chooses it over the alternatives.
Advocacy
0%
Level with peers (0%)
Recommends it to others.
Rejection
0%
Level with peers (0%)
Left it, refuses it or warns others off.
Mentions by week
- Positive
- Neutral
- Negative
- Mixed
Where the conversation happens
Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.
- Reddit20+5
What the posts were about
Sence tags each finance post with what it covers. These are the topics of the posts Booster was named under; brand page posts are not tagged, so they sit under "Not tagged".
- KiwiSaver and Super8-12
- Banking7+29
- Money Advice5+20
- Investing2-50
- Not tagged1+100
Who they leave for, and who they leave
Comments that reject one brand and name another they use, prefer or are weighing up.
Losing customers to
Rejects Booster, names this brand instead.
No comments in this view.
Winning customers from
Rejects this brand, names Booster instead.
No comments in this view.
What people actually say
A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.
“Booster Savvy is 2.65% as a PIE and with no fees, and instant access including with Eftpos/ Mastercard”
positiveAlso mentionseftpos, neutral sentimentMastercard, neutral sentiment
Reddit, New Zealand, 5 Sep 2026
“It's also why Booster is in court with the FMA right now”
neutralAlso mentionsFinancial Markets Authority, neutral sentiment
Reddit, New Zealand, 16 Sep 2026
“Great spot - added. 6.25% intro on the Booster is pretty meaty too.”
positiveReddit, Australia, 30 Sep 2026
The posts that got Booster talked about
- 3mentions
SuperLife VS Simplicity/Kernel
r/PersonalFinanceNZ on Reddit, 14 Sep 2026 · KiwiSaver and Super
- 3mentions
Kiwisaver average balance reaches $40340
r/PersonalFinanceNZ on Reddit, 9 Sep 2026 · KiwiSaver and Super
- 3mentions
Squirrel and Kernel savings accounts
r/PersonalFinanceNZ on Reddit, 5 Sep 2026 · Banking
- 2mentions
emergency funds- what platforms/ banks do people use?
r/PersonalFinanceNZ on Reddit, 10 Oct 2026 · Banking, Money Advice
Every brand in KiwiSaver/super
| Weekly | ||||||
|---|---|---|---|---|---|---|
 ANZNZ + AU | 1,18018% | -32 | 43% | 7% | -6 | |
 WestpacNZ + AU | 1,09117% | -24 | 43% | 7% | -5 | |
 KernelNZ | 5308% | +46 | 71% | <1% | +16 | |
 SharesiesNZ + AU | 5098% | +13 | 62% | 4% | +7 | |
 SimplicityNZ | 3746% | +43 | 64% | <1% | +16 | |
 AustralianSuperAU | 3566% | -35 | 35% | 6% | -3 | |
 InvestNowNZ | 3546% | +29 | 71% | 1% | +16 | |
 ASBNZ | 3505% | -3 | 50% | 2% | +2 | |
 BNZNZ | 2634% | +10 | 47% | 2% | +3 | |
 HostplusAU | 2354% | +20 | 62% | <1% | +11 | |
 MilfordNZ | 1743% | -51 | 37% | 14% | -11 | |
 Fisher FundsNZ | 1282% | -69 | 20% | 28% | -27 | |
 AMPNZ + AU | 1122% | -7 | 38% | 3% | +3 | |
 Australian Retirement TrustAU | 901% | +23 | 49% | 0% | +7 | |
 CbusAU | 901% | -64 | 16% | 4% | -2 | |
 SBS BankNZ | 671% | -28 | 42% | 0% | +4 | |
 SmartsharesNZ | 56<1% | 0 | 57% | 5% | +2 | |
 RestAU | 46<1% | -28 | 54% | 0% | +4 | |
 Aware SuperAU | 42<1% | -12 | 43% | 5% | 0 | |
 UniSuperAU | 38<1% | +39 | 53% | 0% | +8 | |
 Colonial First StateAU | 38<1% | -3 | 50% | 8% | -5 | |
 NZ FundsNZ | 23<1% | -78 | 9% | 26% | -26 | |
 HESTAAU | 23<1% | -48 | 22% | 4% | -4 | |
 SuperLifeNZ | 22<1% | +14 | 82% | 5% | +9 | |
 MLCAU | 21<1% | -29 | 38% | 5% | 0 | |
| BoosterNZ | 20<1% | +5 | 55% | 0% | +5 | |
 GenerateNZ | 18<1% | -22 | 44% | 0% | 0 | |
 Australian EthicalAU | 17<1% | +35 | 71% | 6% | 0 | |
 MercerNZ | 14<1% | -7 | 43% | 7% | -7 | |
 Craigs Investment PartnersNZ | 12<1% | +33 | 33% | 8% | 0 | |
 Public Sector Superannuation SchemeAU | 9<1% | -11 | 22% | 0% | 0 | |
 Future SuperAU | 9<1% | -22 | 78% | 0% | 0 | |
 CareSuperAU | 8<1% | +25 | 25% | 0% | 0 | |
 Vanguard SuperAU | 7<1% | +71 | 71% | 0% | 0 | |
 PathfinderNZ | 5<1% | +20 | 80% | 0% | 0 | |
 MASNZ | 5<1% | +100 | 20% | 0% | 0 | |
 Brighter SuperAU | 5<1% | +20 | 100% | 0% | +20 | |
| HiveNZ | 4<1% | +25 | 75% | 0% | 0 | |
| 4<1% | +25 | 50% | 0% | 0 | ||
| Smart Future TrustAU | 4<1% | +50 | 25% | 0% | +25 | |
 Mercer SuperAU | 3<1% | -67 | 33% | 0% | 0 | |
 Military SuperAU | 3<1% | -33 | 100% | 0% | 0 | |
 NGS SuperAU | 3<1% | +33 | 33% | 0% | 0 | |
 Team SuperAU | 3<1% | -67 | 0% | 0% | 0 | |
 Pie FundsNZ | 2<1% | 0 | 100% | 0% | 0 | |
 KōuraNZ | 2<1% | -50 | 0% | 0% | 0 | |
| FundRock NZNZ | 2<1% | 0 | 50% | 0% | 0 | |
 Insignia FinancialAU | 2<1% | 0 | 50% | 0% | 0 | |
 Vision SuperAU | 2<1% | 0 | 50% | 0% | 0 | |
 Equip SuperAU | 2<1% | 0 | 0% | 0% | 0 | |
 AE KiwiSaverNZ | 1<1% | -100 | 0% | 0% | 0 | |
 Quay StreetNZ | 1<1% | +100 | 100% | 0% | +100 | |
 Prime SuperAU | 1<1% | 0 | 0% | 0% | 0 | |
 legalsuperAU | 1<1% | 0 | 0% | 0% | 0 |