Commonwealth Bank againstBanksinAU + NZ

Commonwealth Bank

3,362 mentions in Australia and New Zealand, 1st of 61 in Banks for share of voice. Net sentiment sits 33 points below the peer median.

Markets
AU
Compare Commonwealth Bank with other Banks

Commonwealth Bank among Banks

-100-500+50+100
More negativeNet sentimentMore positive

Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 5 brands with a single mention left off.

  • Positive
  • Neutral
  • Negative
  • Mixed
Share of voice
28%
1st of 61, 3,362 mentions
Net sentiment
-33
Peer median 0
Net advocacy
-2
Peer median 0
Rejection
4%
146 of 3,360 staged mentions
  • 1st of 61 for share of voice
  • 30th of 36 for net sentiment
  • 25th of 36 for net advocacy
  • 28th of 36 for past awareness
  • 24th of 36 for rejection

Commonwealth Bank against its peers

The share of Commonwealth Bank's mentions at each stage, against the median of the other brands in Banks mentioned in this view (60 of them).

Every staged mention of Commonwealth Bank, 100%Rejection, the exit

  1. Awareness

    54%

    +10 pts on peers (45%)

    Names the brand in passing or in the news.

  2. Consideration

    7%

    -3 pts on peers (11%)

    Weighing it up, asking about it, comparing.

  3. Usage

    31%

    Level with peers (31%)

    Says they bank, invest or are insured with it.

  4. Preference

    <1%

    +1 pts on peers (0%)

    Chooses it over the alternatives.

  5. Advocacy

    2%

    Level with peers (2%)

    Recommends it to others.

  6. Rejection

    4%

    +4 pts on peers (<1%)

    Left it, refuses it or warns others off.

Mentions by week

  • Positive
  • Neutral
  • Negative
  • Mixed
7 AugWeek of 6 Nov

Where the conversation happens

Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.

  • Reddit
    2,561-27
  • News
    554-45
  • Brand pages
    212-76
  • Reviewers and creators
    34-26
  • Public bodies
    1-100

What the posts were about

Sence tags each finance post with what it covers. These are the topics of the posts Commonwealth Bank was named under; brand page posts are not tagged, so they sit under "Not tagged".

  • Banking
    1,196-39
  • Not tagged
    527-38
  • Investing
    385-21
  • Credit and BNPL
    382-31
  • Payments and Fintech
    366-37
  • Home Loans
    321-31
  • Scams and Fraud
    274-31
  • Money Advice
    209-26
  • KiwiSaver and Super
    40-40
  • Insurance
    35-3

Who they leave for, and who they leave

Comments that reject one brand and name another they use, prefer or are weighing up.

Losing customers to

Rejects Commonwealth Bank, names this brand instead.

Winning customers from

Rejects this brand, names Commonwealth Bank instead.

What people actually say

A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.

  • “It’s was chaos at Costco today! Westpac and commonwealth are down”
    negative

    Also mentionsCostco, neutral sentimentWestpac, negative sentiment

    News, Australia, Facebook, 15 Aug 2026

  • “CBA will match for loans over $700K. If it’s a significant loan amount STG/Westpac are very sharp at the moment on higher loan amounts with reasonable LVR’s.”
    neutral

    Also mentionsSt.George Bank, positive sentimentWestpac, positive sentiment

    Reddit, Australia, 16 Sep 2026

  • “Commbank are the pits ASB are owned by Commbank and not much better What do you expect when their major shareholders are Blackrock,Vanguard and State Street”
    negative

    Also mentionsASB, negative sentimentBlackRock, negative sentimentVanguard Australia, negative sentimentState Street, negative sentiment

    Reddit, Australia, 3 Oct 2026

  • “You may need to consider Bankwest Breeze Platinum Mastercard - A$59/yr, they are Commbank too. 0 intl trxn fee, insurance incl.”
    neutral

    Also mentionsBankwest, neutral sentimentMastercard, neutral sentiment

    Reddit, Australia, 26 Oct 2026

The posts that got Commonwealth Bank talked about

  1. Goodbye CBA

    r/CommBank on Reddit, 25 Sep 2026 · Banking

    79mentions
  2. 🎬 Tropfest is returning to its roots in 2027, heading back to The Domain alongside the $100,000 CommBank Emerging Filmmakers Fund to support the next generation of Australian stor

    Commonwealth Bank on Facebook, 12 Oct 2026

    69mentions
  3. $2500 taken by scumbags

    r/CommBank on Reddit, 11 Oct 2026 · Scams and Fraud

    60mentions
  4. 5.49% Fixed to 8.10% Variable home loan

    r/CommBank on Reddit, 6 Oct 2026 · Home Loans

    41mentions

Every brand in Banks

Every brand in this view, sortable
Weekly
Commonwealth BankAU3,36228%-3341%4%-2
NABAU1,20010%-4639%6%-4
ANZNZ + AU1,18010%-3243%7%-6
WestpacNZ + AU1,0919%-2443%7%-5
Macquarie BankAU8097%+2766%1%+8
INGAU4754%-1261%5%-3
KiwibankNZ4344%-335%2%+7
Suncorp BankAU4043%-2051%4%-2
Bendigo BankAU3783%-3145%5%-1
ASBNZ3503%-350%2%+2
BNZNZ2632%+1047%2%+3
RevolutNZ + AU2612%+1958%3%+4
BankwestAU2222%-259%4%+1
UbankAU2122%+555%3%0
St.George BankAU1511%-2049%3%-1
Bank AustraliaAU1311%+4869%0%+20
Bank of QueenslandAU120<1%-3741%18%-15
AMPNZ + AU112<1%-738%3%+3
HSBCNZ + AU87<1%-3354%1%-1
ME BankAU78<1%-4253%10%-8
Great Southern BankAU75<1%+2157%4%+7
SBS BankNZ67<1%-2842%0%+4
People First BankAU65<1%029%3%+5
TSBNZ45<1%-1138%4%-2
Bank of MelbourneAU42<1%-3652%5%-5
Judo BankAU40<1%+345%0%+8
Heartland BankNZ35<1%+957%6%+6
RabobankNZ + AU32<1%+2275%0%+9
IMB BankAU31<1%+1655%3%+13
Newcastle PermanentAU29<1%+3448%0%+10
Greater BankAU29<1%+2855%3%+3
Beyond BankAU27<1%+1570%0%+19
BankSAAU23<1%-3535%4%-4
P&N BankAU22<1%+6482%0%+23
The Co-operative BankNZ20<1%+5080%0%+15
Teachers Mutual BankAU20<1%+2035%10%-10
Unity BankAU14<1%+3679%0%0
MyState BankAU13<1%+3162%0%0
BankVicAU13<1%+4646%0%+15
Australian Mutual BankAU13<1%+5462%0%+15
Virgin Money AustraliaAU10<1%-1050%10%-10
RACQ BankAU10<1%-3030%10%-10
Police BankAU9<1%+4444%0%0
Regional Australia BankAU7<1%+1457%14%0
Defence BankAU7<1%+1471%0%0
RAMSAU5<1%-2020%0%0
BCU BankAU5<1%+2040%0%0
Hume BankAU5<1%+4060%0%0
Auswide BankAU5<1%+2060%0%0
Bank FirstAU4<1%0100%0%+25
Australian Military BankAU4<1%-2575%0%0
ICBC (NZ)NZ3<1%-3333%0%0
UniBankAU3<1%+100100%0%0
Queensland Country BankAU3<1%+10067%0%0
Community First BankAU3<1%+330%0%0
Bank of SydneyAU2<1%-5050%0%0
Bank of China (NZ)NZ1<1%00%0%0
Bank of Baroda (NZ)NZ1<1%00%0%0
Bank of India (NZ)NZ1<1%00%0%0
Health Professionals BankAU1<1%00%0%0
Bank of usAU1<1%00%0%0