Newcastle Permanent
29 mentions in Australia and New Zealand, 30th of 61 in Banks for share of voice. Net sentiment sits 34 points above the peer median.
- Markets
- AU
- Category
- Banks
- Part of
- Newcastle Greater Mutual Group
- Website
- newcastlepermanent.com.au
Newcastle Permanent among Banks
Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 5 brands with a single mention left off.
- Positive
- Neutral
- Negative
- Mixed
- Share of voice
- <1%
- 30th of 61, 29 mentions
- Net sentiment
- +34
- Peer median 0
- Net advocacy
- +10
- Peer median 0
- Rejection
- 0%
- 0 of 29 staged mentions
- 30th of 61 for share of voice
- 4th of 36 for net sentiment
- 6th of 36 for net advocacy
- 21st of 36 for past awareness
- 1st of 36 for rejection
Newcastle Permanent against its peers
The share of Newcastle Permanent's mentions at each stage, against the median of the other brands in Banks mentioned in this view (60 of them).
Every staged mention of Newcastle Permanent, 100%Rejection, the exit
Awareness
52%
+7 pts on peers (45%)
Names the brand in passing or in the news.
Consideration
10%
Level with peers (11%)
Weighing it up, asking about it, comparing.
Usage
28%
-4 pts on peers (31%)
Says they bank, invest or are insured with it.
Preference
3%
+3 pts on peers (0%)
Chooses it over the alternatives.
Advocacy
7%
+5 pts on peers (2%)
Recommends it to others.
Rejection
0%
-1 pts on peers (1%)
Left it, refuses it or warns others off.
Mentions by week
- Positive
- Neutral
- Negative
- Mixed
Where the conversation happens
Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.
- Reddit22+27
- Brand pages6+50
- News1+100
What the posts were about
Sence tags each finance post with what it covers. These are the topics of the posts Newcastle Permanent was named under; brand page posts are not tagged, so they sit under "Not tagged".
- Banking12+50
- Home Loans8+50
- Not tagged6+67
- Money Advice5+60
- Payments and Fintech3-67
- Credit and BNPL20
- Scams and Fraud1-100
Who they leave for, and who they leave
Comments that reject one brand and name another they use, prefer or are weighing up.
Losing customers to
Rejects Newcastle Permanent, names this brand instead.
No comments in this view.
Winning customers from
Rejects this brand, names Newcastle Permanent instead.
No comments in this view.
What people actually say
A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.
“Bring back cheques and the click clack... EFTPOS failures galore.eg Bendigo.Newcastle .recently”
“I love that the NPBS icon changed to red and blue early this morning 💙❤️ Good luck everyone and GO KNIGHTS”
positiveAlso mentionsNewcastle Knights, positive sentiment
Brand pages, Australia, Facebook, 30 Sep 2026
“Didn’t know the permanent carries the roosters colours red white and blue lol”
neutralAlso mentionsSydney Roosters, neutral sentiment
Brand pages, Australia, Facebook, 4 Oct 2026
“You can add Newcastle Permanent debit card (VISA) to the not working list.”
negativeAlso mentionsVisa, neutral sentiment
Reddit, Australia, 30 Oct 2026
The posts that got Newcastle Permanent talked about
- 2mentions
From one Newcastle icon to another. 🏰 We've had a front-row seat to two Knights premierships already... A third would look pretty good from here. 😏 Let’s go Newcastle Knights! 💙
Newcastle Permanent on Facebook, 3 Oct 2026
- 2mentions
Best Bank that doesn’t offshore, great culture and features
r/AusFinance on Reddit, 28 Oct 2026 · Banking
- 2mentions
Just closed my NAB banking & mortgage accounts and transferred them to Bank Australia due to Offshoring - would urge others to do the same (or a similar bank) if you care about the
r/AusFinance on Reddit, 26 Oct 2026 · Banking, Home Loans
- 2mentions
Current loan rates
r/AusFinance on Reddit, 22 Oct 2026 · Credit and BNPL
Every brand in Banks
| Weekly | ||||||
|---|---|---|---|---|---|---|
 Commonwealth BankAU | 3,36228% | -33 | 41% | 4% | -2 | |
 NABAU | 1,20010% | -46 | 39% | 6% | -4 | |
 ANZNZ + AU | 1,18010% | -32 | 43% | 7% | -6 | |
 WestpacNZ + AU | 1,0919% | -24 | 43% | 7% | -5 | |
 Macquarie BankAU | 8097% | +27 | 66% | 1% | +8 | |
 INGAU | 4754% | -12 | 61% | 5% | -3 | |
 KiwibankNZ | 4344% | -3 | 35% | 2% | +7 | |
 Suncorp BankAU | 4043% | -20 | 51% | 4% | -2 | |
 Bendigo BankAU | 3783% | -31 | 45% | 5% | -1 | |
 ASBNZ | 3503% | -3 | 50% | 2% | +2 | |
 BNZNZ | 2632% | +10 | 47% | 2% | +3 | |
 RevolutNZ + AU | 2612% | +19 | 58% | 3% | +4 | |
 BankwestAU | 2222% | -2 | 59% | 4% | +1 | |
 UbankAU | 2122% | +5 | 55% | 3% | 0 | |
 St.George BankAU | 1511% | -20 | 49% | 3% | -1 | |
 Bank AustraliaAU | 1311% | +48 | 69% | 0% | +20 | |
 Bank of QueenslandAU | 120<1% | -37 | 41% | 18% | -15 | |
 AMPNZ + AU | 112<1% | -7 | 38% | 3% | +3 | |
| HSBCNZ + AU | 87<1% | -33 | 54% | 1% | -1 | |
 ME BankAU | 78<1% | -42 | 53% | 10% | -8 | |
 Great Southern BankAU | 75<1% | +21 | 57% | 4% | +7 | |
 SBS BankNZ | 67<1% | -28 | 42% | 0% | +4 | |
 People First BankAU | 65<1% | 0 | 29% | 3% | +5 | |
 TSBNZ | 45<1% | -11 | 38% | 4% | -2 | |
 Bank of MelbourneAU | 42<1% | -36 | 52% | 5% | -5 | |
 Judo BankAU | 40<1% | +3 | 45% | 0% | +8 | |
 Heartland BankNZ | 35<1% | +9 | 57% | 6% | +6 | |
 RabobankNZ + AU | 32<1% | +22 | 75% | 0% | +9 | |
 IMB BankAU | 31<1% | +16 | 55% | 3% | +13 | |
| Newcastle PermanentAU | 29<1% | +34 | 48% | 0% | +10 | |
 Greater BankAU | 29<1% | +28 | 55% | 3% | +3 | |
 Beyond BankAU | 27<1% | +15 | 70% | 0% | +19 | |
 BankSAAU | 23<1% | -35 | 35% | 4% | -4 | |
 P&N BankAU | 22<1% | +64 | 82% | 0% | +23 | |
 The Co-operative BankNZ | 20<1% | +50 | 80% | 0% | +15 | |
 Teachers Mutual BankAU | 20<1% | +20 | 35% | 10% | -10 | |
 Unity BankAU | 14<1% | +36 | 79% | 0% | 0 | |
 MyState BankAU | 13<1% | +31 | 62% | 0% | 0 | |
 BankVicAU | 13<1% | +46 | 46% | 0% | +15 | |
 Australian Mutual BankAU | 13<1% | +54 | 62% | 0% | +15 | |
| 10<1% | -10 | 50% | 10% | -10 | ||
 RACQ BankAU | 10<1% | -30 | 30% | 10% | -10 | |
 Police BankAU | 9<1% | +44 | 44% | 0% | 0 | |
 Regional Australia BankAU | 7<1% | +14 | 57% | 14% | 0 | |
 Defence BankAU | 7<1% | +14 | 71% | 0% | 0 | |
 RAMSAU | 5<1% | -20 | 20% | 0% | 0 | |
 BCU BankAU | 5<1% | +20 | 40% | 0% | 0 | |
 Hume BankAU | 5<1% | +40 | 60% | 0% | 0 | |
 Auswide BankAU | 5<1% | +20 | 60% | 0% | 0 | |
 Bank FirstAU | 4<1% | 0 | 100% | 0% | +25 | |
 Australian Military BankAU | 4<1% | -25 | 75% | 0% | 0 | |
 ICBC (NZ)NZ | 3<1% | -33 | 33% | 0% | 0 | |
 UniBankAU | 3<1% | +100 | 100% | 0% | 0 | |
 Queensland Country BankAU | 3<1% | +100 | 67% | 0% | 0 | |
 Community First BankAU | 3<1% | +33 | 0% | 0% | 0 | |
 Bank of SydneyAU | 2<1% | -50 | 50% | 0% | 0 | |
| 1<1% | 0 | 0% | 0% | 0 | ||
 Bank of Baroda (NZ)NZ | 1<1% | 0 | 0% | 0% | 0 | |
| Bank of India (NZ)NZ | 1<1% | 0 | 0% | 0% | 0 | |
 Health Professionals BankAU | 1<1% | 0 | 0% | 0% | 0 | |
 Bank of usAU | 1<1% | 0 | 0% | 0% | 0 |