Bank of us againstBanksinAU + NZ

Bank of us

1 mentions in Australia and New Zealand, 57th of 61 in Banks for share of voice. Net sentiment sits level with the peer median.

Markets
AU
Category
Banks
Compare Bank of us with other Banks

Bank of us among Banks

-100-500+50+100
More negativeNet sentimentMore positive

Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 4 brands with a single mention left off.

  • Positive
  • Neutral
  • Negative
  • Mixed
Share of voice
<1%
57th of 61, 1 mentions
Net sentiment
0
Peer median 0
Net advocacy
0
Peer median 0
Rejection
0%
0 of 1 staged mentions
  • 57th of 61 for share of voice
  • Unranked for net sentiment (ranks from 20 mentions)
  • Unranked for net advocacy (ranks from 20 mentions)
  • Unranked for past awareness (ranks from 20 mentions)
  • Unranked for rejection (ranks from 20 mentions)

Bank of us against its peers

The share of Bank of us's mentions at each stage, against the median of the other brands in Banks mentioned in this view (60 of them).

Every staged mention of Bank of us, 100%Rejection, the exit

  1. Awareness

    100%

    +55 pts on peers (45%)

    Names the brand in passing or in the news.

  2. Consideration

    0%

    -11 pts on peers (11%)

    Weighing it up, asking about it, comparing.

  3. Usage

    0%

    -31 pts on peers (31%)

    Says they bank, invest or are insured with it.

  4. Preference

    0%

    Level with peers (0%)

    Chooses it over the alternatives.

  5. Advocacy

    0%

    -2 pts on peers (2%)

    Recommends it to others.

  6. Rejection

    0%

    -1 pts on peers (1%)

    Left it, refuses it or warns others off.

Mentions by week

  • Positive
  • Neutral
  • Negative
  • Mixed
7 AugWeek of 6 Nov

Where the conversation happens

Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.

  • Reddit
    10

What the posts were about

Sence tags each finance post with what it covers. These are the topics of the posts Bank of us was named under; brand page posts are not tagged, so they sit under "Not tagged".

  • Home Loans
    10

Who they leave for, and who they leave

Comments that reject one brand and name another they use, prefer or are weighing up.

Losing customers to

Rejects Bank of us, names this brand instead.

No comments in this view.

Winning customers from

Rejects this brand, names Bank of us instead.

No comments in this view.

What people actually say

A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.

No quotable comments in this view.

The posts that got Bank of us talked about

  1. Mortgage lender advice

    r/AusFinance on Reddit, 20 Sep 2026 · Home Loans

    1mentions

Every brand in Banks

Every brand in this view, sortable
Weekly
Commonwealth BankAU3,36228%-3341%4%-2
NABAU1,20010%-4639%6%-4
ANZNZ + AU1,18010%-3243%7%-6
WestpacNZ + AU1,0919%-2443%7%-5
Macquarie BankAU8097%+2766%1%+8
INGAU4754%-1261%5%-3
KiwibankNZ4344%-335%2%+7
Suncorp BankAU4043%-2051%4%-2
Bendigo BankAU3783%-3145%5%-1
ASBNZ3503%-350%2%+2
BNZNZ2632%+1047%2%+3
RevolutNZ + AU2612%+1958%3%+4
BankwestAU2222%-259%4%+1
UbankAU2122%+555%3%0
St.George BankAU1511%-2049%3%-1
Bank AustraliaAU1311%+4869%0%+20
Bank of QueenslandAU120<1%-3741%18%-15
AMPNZ + AU112<1%-738%3%+3
HSBCNZ + AU87<1%-3354%1%-1
ME BankAU78<1%-4253%10%-8
Great Southern BankAU75<1%+2157%4%+7
SBS BankNZ67<1%-2842%0%+4
People First BankAU65<1%029%3%+5
TSBNZ45<1%-1138%4%-2
Bank of MelbourneAU42<1%-3652%5%-5
Judo BankAU40<1%+345%0%+8
Heartland BankNZ35<1%+957%6%+6
RabobankNZ + AU32<1%+2275%0%+9
IMB BankAU31<1%+1655%3%+13
Newcastle PermanentAU29<1%+3448%0%+10
Greater BankAU29<1%+2855%3%+3
Beyond BankAU27<1%+1570%0%+19
BankSAAU23<1%-3535%4%-4
P&N BankAU22<1%+6482%0%+23
The Co-operative BankNZ20<1%+5080%0%+15
Teachers Mutual BankAU20<1%+2035%10%-10
Unity BankAU14<1%+3679%0%0
MyState BankAU13<1%+3162%0%0
BankVicAU13<1%+4646%0%+15
Australian Mutual BankAU13<1%+5462%0%+15
Virgin Money AustraliaAU10<1%-1050%10%-10
RACQ BankAU10<1%-3030%10%-10
Police BankAU9<1%+4444%0%0
Regional Australia BankAU7<1%+1457%14%0
Defence BankAU7<1%+1471%0%0
RAMSAU5<1%-2020%0%0
BCU BankAU5<1%+2040%0%0
Hume BankAU5<1%+4060%0%0
Auswide BankAU5<1%+2060%0%0
Bank FirstAU4<1%0100%0%+25
Australian Military BankAU4<1%-2575%0%0
ICBC (NZ)NZ3<1%-3333%0%0
UniBankAU3<1%+100100%0%0
Queensland Country BankAU3<1%+10067%0%0
Community First BankAU3<1%+330%0%0
Bank of SydneyAU2<1%-5050%0%0
Bank of China (NZ)NZ1<1%00%0%0
Bank of Baroda (NZ)NZ1<1%00%0%0
Bank of India (NZ)NZ1<1%00%0%0
Health Professionals BankAU1<1%00%0%0
Bank of usAU1<1%00%0%0