Superhero
5 mentions in Australia and New Zealand, 21st of 26 in Investing apps for share of voice. Net sentiment sits 17 points above the peer median.
- Markets
- AU
- Category
- Investing apps
- Website
- superhero.com.au
Superhero among Investing apps
Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 1 brand with a single mention left off.
- Positive
- Neutral
- Negative
- Mixed
- Share of voice
- <1%
- 21st of 26, 5 mentions
- Net sentiment
- +20
- Peer median +3
- Net advocacy
- 0
- Peer median +7
- Rejection
- 0%
- 0 of 5 staged mentions
- 21st of 26 for share of voice
- Unranked for net sentiment (ranks from 20 mentions)
- Unranked for net advocacy (ranks from 20 mentions)
- Unranked for past awareness (ranks from 20 mentions)
- Unranked for rejection (ranks from 20 mentions)
Superhero against its peers
The share of Superhero's mentions at each stage, against the median of the other brands in Investing apps mentioned in this view (25 of them).
Every staged mention of Superhero, 100%Rejection, the exit
Awareness
40%
+7 pts on peers (33%)
Names the brand in passing or in the news.
Consideration
40%
+15 pts on peers (25%)
Weighing it up, asking about it, comparing.
Usage
20%
-7 pts on peers (27%)
Says they bank, invest or are insured with it.
Preference
0%
-1 pts on peers (<1%)
Chooses it over the alternatives.
Advocacy
0%
-8 pts on peers (8%)
Recommends it to others.
Rejection
0%
-1 pts on peers (<1%)
Left it, refuses it or warns others off.
Mentions by week
- Positive
- Neutral
- Negative
- Mixed
Where the conversation happens
Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.
- Reddit5+20
What the posts were about
Sence tags each finance post with what it covers. These are the topics of the posts Superhero was named under; brand page posts are not tagged, so they sit under "Not tagged".
- Not tagged3+33
- Investing20
Who they leave for, and who they leave
Comments that reject one brand and name another they use, prefer or are weighing up.
Losing customers to
Rejects Superhero, names this brand instead.
No comments in this view.
Winning customers from
Rejects this brand, names Superhero instead.
No comments in this view.
What people actually say
A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.
No quotable comments in this view.
The posts that got Superhero talked about
- 2mentions
ET (Energy Transfer) Move from NYSE to TXSE
r/fiaustralia on Reddit, 7 Oct 2026
- 1mentions
Schwab brokerage and IBKR
r/AusFinance on Reddit, 5 Oct 2026 · Investing
- 1mentions
Best platform for a simple $400/month ETF plan: Betashares, moomoo or something else?
r/AusFinance on Reddit, 19 Aug 2026 · Investing
- 1mentions
Just starting, any advice?
r/fiaustralia on Reddit, 10 Oct 2026
Every brand in Investing apps
| Weekly | ||||||
|---|---|---|---|---|---|---|
 Commonwealth BankAU | 3,36244% | -33 | 41% | 4% | -2 | |
 NABAU | 1,20016% | -46 | 39% | 6% | -4 | |
 KernelNZ | 5307% | +46 | 71% | <1% | +16 | |
 SharesiesNZ + AU | 5097% | +13 | 62% | 4% | +7 | |
 Interactive BrokersNZ | 3695% | +38 | 74% | <1% | +17 | |
 InvestNowNZ | 3545% | +29 | 71% | 1% | +16 | |
 ASBNZ | 3505% | -3 | 50% | 2% | +2 | |
| CMC InvestAU | 1862% | +19 | 69% | 0% | +9 | |
 StakeNZ + AU | 1802% | -4 | 55% | 2% | +3 | |
 SharesightNZ | 1382% | +20 | 59% | 0% | +9 | |
 PearlerAU | 801% | +39 | 67% | 3% | +10 | |
 SmartsharesNZ | 56<1% | 0 | 57% | 5% | +2 | |
 WebullAU | 54<1% | +30 | 78% | 0% | +7 | |
 moomooNZ + AU | 45<1% | +9 | 78% | 0% | +9 | |
 HatchNZ | 38<1% | -3 | 39% | 0% | +8 | |
 Vanguard Personal InvestorAU | 32<1% | +16 | 53% | 6% | +3 | |
 RaizAU | 30<1% | +3 | 63% | 7% | +3 | |
| Tiger BrokersNZ | 27<1% | +19 | 67% | 0% | +11 | |
 SelfwealthAU | 13<1% | 0 | 77% | 0% | 0 | |
 StockspotAU | 11<1% | -9 | 45% | 0% | +18 | |
| SuperheroAU | 5<1% | +20 | 60% | 0% | 0 | |
 SpaceshipAU | 5<1% | -20 | 60% | 20% | 0 | |
 InvestSMARTAU | 4<1% | +50 | 50% | 0% | +25 | |
 SwyftxAU | 3<1% | -33 | 67% | 0% | 0 | |
 eToroAU | 2<1% | 0 | 100% | 0% | 0 | |
 BlackBull MarketsNZ | 1<1% | 0 | 100% | 0% | 0 |