
InvestSMART
4 mentions in Australia and New Zealand, 23rd of 26 in Investing apps for share of voice. Net sentiment sits 47 points above the peer median.
- Markets
- AU
- Category
- Investing apps
- Website
- investsmart.com.au
InvestSMART among Investing apps
Across: net sentiment. Size: share of voice. Ring: its sentiment mix. 1 brand with a single mention left off.
- Positive
- Neutral
- Negative
- Mixed
- Share of voice
- <1%
- 23rd of 26, 4 mentions
- Net sentiment
- +50
- Peer median +3
- Net advocacy
- +25
- Peer median +3
- Rejection
- 0%
- 0 of 4 staged mentions
- 23rd of 26 for share of voice
- Unranked for net sentiment (ranks from 20 mentions)
- Unranked for net advocacy (ranks from 20 mentions)
- Unranked for past awareness (ranks from 20 mentions)
- Unranked for rejection (ranks from 20 mentions)
InvestSMART against its peers
The share of InvestSMART's mentions at each stage, against the median of the other brands in Investing apps mentioned in this view (25 of them).
Every staged mention of InvestSMART, 100%Rejection, the exit
Awareness
50%
+17 pts on peers (33%)
Names the brand in passing or in the news.
Consideration
25%
Level with peers (25%)
Weighing it up, asking about it, comparing.
Usage
0%
-27 pts on peers (27%)
Says they bank, invest or are insured with it.
Preference
0%
-1 pts on peers (<1%)
Chooses it over the alternatives.
Advocacy
25%
+18 pts on peers (7%)
Recommends it to others.
Rejection
0%
-1 pts on peers (<1%)
Left it, refuses it or warns others off.
Mentions by week
- Positive
- Neutral
- Negative
- Mixed
Where the conversation happens
Mentions by source in Australia and New Zealand; the figure beside each count is net sentiment.
- Reddit3+33
- Brand pages1+100
What the posts were about
Sence tags each finance post with what it covers. These are the topics of the posts InvestSMART was named under; brand page posts are not tagged, so they sit under "Not tagged".
- Investing2+100
- Not tagged1-100
- Money Advice1+100
Who they leave for, and who they leave
Comments that reject one brand and name another they use, prefer or are weighing up.
Losing customers to
Rejects InvestSMART, names this brand instead.
No comments in this view.
Winning customers from
Rejects this brand, names InvestSMART instead.
No comments in this view.
What people actually say
A spread of comments at each stage, as written. Comments that tag or name another commenter are left out.
No quotable comments in this view.
The posts that got InvestSMART talked about
- 1mentions
InvestSMART CEO Ron Hodge joined ausbiz to discuss the latest ETF Scorecard and some of the lessons investors can take from this year’s winners, losers and dramatic reversals. Watc
InvestSMART on Facebook, 8 Aug 2026 · Investing
- 1mentions
What should we do with $510K in savings?
r/AusFinance on Reddit, 21 Oct 2026 · Money Advice
- 1mentions
Alan Kohler on the stories he covered, the ones he missed & the future
r/AusFinance on Reddit, 12 Oct 2026
- 1mentions
Wanted to begin investing - 20 year old
r/fiaustralia on Reddit, 3 Nov 2026 · Investing
Every brand in Investing apps
| Weekly | ||||||
|---|---|---|---|---|---|---|
| 3,36244% | -33 | 41% | 4% | -2 | ||
| 1,20016% | -46 | 39% | 6% | -4 | ||
| 5307% | +46 | 71% | <1% | +16 | ||
| 5097% | +13 | 62% | 4% | +7 | ||
| 3695% | +38 | 74% | <1% | +17 | ||
| 3545% | +29 | 71% | 1% | +16 | ||
| 3505% | -3 | 50% | 2% | +2 | ||
| CMC InvestAU | 1862% | +19 | 69% | 0% | +9 | |
| 1802% | -4 | 55% | 2% | +3 | ||
| 1382% | +20 | 59% | 0% | +9 | ||
| 801% | +39 | 67% | 3% | +10 | ||
| 56<1% | 0 | 57% | 5% | +2 | ||
| 54<1% | +30 | 78% | 0% | +7 | ||
| 45<1% | +9 | 78% | 0% | +9 | ||
| 38<1% | -3 | 39% | 0% | +8 | ||
| 32<1% | +16 | 53% | 6% | +3 | ||
| 30<1% | +3 | 63% | 7% | +3 | ||
| Tiger BrokersNZ | 27<1% | +19 | 67% | 0% | +11 | |
| 13<1% | 0 | 77% | 0% | 0 | ||
| 11<1% | -9 | 45% | 0% | +18 | ||
| 5<1% | +20 | 60% | 0% | 0 | ||
| 5<1% | -20 | 60% | 20% | 0 | ||
| 4<1% | +50 | 50% | 0% | +25 | ||
| 3<1% | -33 | 67% | 0% | 0 | ||
| 2<1% | 0 | 100% | 0% | 0 | ||
| 1<1% | 0 | 100% | 0% | 0 |